Antivirus musings (was Re: SDR dongle problem)

Mike O'Dell mo at ccr.org
Mon Jan 13 22:57:51 CST 2014


No, Invincea does not have a consumer product, unfortunately.
(if they did, i'd already have it on the Windoze boxes that i have
been unable to expunge from around the house.)

these days, consumer products are all about distribution.
the quality of the product, alas, frankly doesn't matter
even a tiny bit compared to distribution efficiency and scale.
that's why The Usual Suspects in the "PC Security Space" 
can be wildly profitable and incredibly sucko at the same time.

taking a software product to market and supporting it for consumers is a
hugely expensive effort can can burn tons of cash before you find
out whether it's going to have any success. Hence, I think it unlikely 
they would offer a consumer product without being able to leverage an
existing channel like they did for their enterprise product. even if
they won the $600million Powerball Lottery, going it alone would
not be a wise use of proceeds. 

    -mo




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